Friday, 9 June 2017

6b) V.

V. Explain the changes made to the ident resulting from various constraints and unforeseen challenges.
During the making of the four idents, we went through different constraints/challenges such as copyright, ethnicity and location.


As for copyright, we originally plan to have four different soundtracks for each of our four idents but it did not go to plan as we realised it will break the consistency/continuity and also the soundtracks we chose was copyrighted. At first I felt using one soundtrack will not suit with all our four ident especially the crime scene ident as happy music do not usually fit well with thriller crime scene.

In able to include a soundtrack for our suite of idents, we will need to be aware of copyright, the owners can choose to grant permission for others to use their work. Usually we will have to make a payment for the right to use the material after we write to the copyright holder and ask for permission.

It has taken us a while to find the right soundtrack to fit with our idents as we were looking for a vibrant, lively and happy music. We eventually found one that could also work with the crime scene ident. As of now, our four idents has the got the same soundtrack throughout to help our consistency/continuity and it is also copyright-free as we search on YouTube for copyright-free soundtrack. We do not have to worry about the owner of the soundtrack as it is free which gives us the right/permission to use it. The soundtrack is called '
Happy Upbeat Background Music' which was created by Audio Lounge Music.

If we had gone with our original plan that is the four soundtracks, we were going to use without asking permission to use it. Our suite of idents would have likely be taken down and we could be sued.

Next, we have location; the only problem was the location for the Art Ident. Our original location was the art room, an actual art room. We did not film in that location because it was always busy with art students who were doing their work. We even booked the room to film, yet the room was filled with students doing their work due to exams. This affected our schedule as we did not filmed that day due to the room was taken. We had to find another location to book and film in, this means that we had to do another risk assessment etc. We eventually found a room that is quite similar to the art room, which was a room for photography students. The room was a good backup choice as the room is still an art setting.

Using this room helped us save time for our schedule and was a better option than us had to wait until 5:00pm for the art room to be free; some of us was not able to stay until 5:00pm due to other plans.

Last but not least, we have ethnicity; we needed to have the right talent for each of the idents to avoid from offences being taken and discrimination from our final product. For example, we shouldn't just have male talents throughout our suite of idents or one race (skin colour) throughout. As our theme is diversity,
we will need to portray both genders equal and as we live in a multicultural city, we need to be careful when portraying different religion so we don't portray Christ The King as a single-faith college sixth form. We need to be careful as it can cause a lot of problems and controversy. We had to make sure each of our ident won't be offensive and doesn't discriminate other people's background, gender and their religious belief.

This made us find different talents to helped build our theme which is Diversity; Our 1st ident (Art) include a black/light-skinned female drawing, the 2nd ident (Talent Show) include a black male dancing. The 3rd ident (Sports) include a female playing football which represent equality and our 4th ident (Crime scene/Media) include a white and mixed female.

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